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Strategic Planning

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Master Plan


A master plan is a dynamic long-term planning document that provides a conceptual layout to guide future growth and development. Master planning is about making the connection between buildings, social settings, and their surrounding environments. A master plan includes analysis, recommendations, and proposals for a site's population, economy, housing, transportation, community facilities, and land use. It is based on public input, surveys, planning initiatives, existing development, physical characteristics, and social and economic conditions.

Urban development strategy

Kenichi Ohmae, an expert on globalization trends, pointed out that due to the advancement of information technology, the global connection of resources in the future will cross the central government and be carried out between "Urban Region" formed by connecting several cities. For consumers around the world, Milan and Paris represents fashion, Seattle represents computer software, Hollywood represents movies, London represents financial services, Silicon Valley represents information technology, and Tokyo represents home appliances and video games, etc.

Overall, despite a reduced reliance on cross-border trade, capital flows, and population movements, the "virtual" globalization driven by technological innovation and digital transformation has yet to exit the stage, and countries still find it difficult to completely detach. Therefore, many scholars believe that "slowbalization" and "re-globalization" are more appropriate descriptions of the current phenomenon than "deglobalization".

In the knowledge-based economy where tangible goods are becoming less valuable, the roles of cities that directly connect with the global economy will become more and more apparently, and the trends of "local" and "global" will run concurrently. Under the trend of globalization, competition and cooperation frequently between cities, and urbanet consulting group provides urban development strategies to assist in development. The overall strategic framework is divided into:

 

Strategic Formulation
In order to establish future development directions and positioning, strategic formulation first refers to the process of analyzing external factors such as top policies, regional industry development conditions, industry development trends, and global development case studies, then towards to internal factors such as legal regulations, industry development status, land use status, and overall transportation are analyzed as the basis for subsequent strategic planning.


Strategic Analysis & Choice
Strategic entity first using SWOT analysis to summarize the strengths, weaknesses, threats, and opportunities of the overall region, and then establish regional planning goals and overall development strategies. The development of strategies includes industries, space, transportation, and legal regulations, etc., serving as the basis for the overall development of the plan.


Strategic Implementation

Strategic Implementation refers to the overall development concept and plan established based on planning goals and development strategies, which includes land use planning, integrated transportation planning, industrial development planning, management mechanisms, and incentive measures. Relevant outline plans and substantive project plans are proposed, and the expected results of the plan are summarized.

Professional Achievements:

  • Early Planning of the South Kaohsiung-Pingtung Cross-domain Value-added Economic and Trade Corridor in Kaohsiung Aerotropolis

  • Overall Review and Urban Design of Kaohsiung's Asia Bay

  • Planning and Application for Establishment of the Anping Port Free Trade Zone and Free Economic Demonstration Zone

  • Strategic Planning for the Kaohsiung Asian New Bay Area

  • Real Development and Implementation Plan of Kaohsiung Seashore New CBD

  • Commercial Development Permit for Kaohsiung Multi-functional Economic and Trade Park

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Strategic Planning

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